Firstly we'll work with you to find out what it is you need from your website. This will include what the business goals for the website are, who visitors to your website will be and what you want them to be able to do, how the website should look in terms of existing branding or the image you want to portray and any technical requirements you may have.
Once we have your requirements we can look at what content will need to go on your website e.g. text, images, downloads, video, flash. The content will be informed by the requirements as it will need to communicate your message(s) to visitors and prompt them to take the action you want..
Now we know what the content is going to be we can start to structure it and decide what pages are needed and how they should be grouped and linked together. For complex sites we may also look at the different journeys a visitor could take through your website..
The design stage may begin before the structure has been finalised but once this has happened and we know what pages there will be and what will be on them we can finally give you an idea of what the finished website will look like.
Once we have all the content and have finalised the structure and design we can begin to build the pages of your website.
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